Josh Norris OCA logbook

I have no idea why this exercise took so long to complete I just wasn't happy with every incarnation I produced. I started with sketching out simple ideas for the POS, I also browsed Pinterest for ideas surrounding fruit and veg. I found a beautiful collection of fruit and veg illustrations and loved the style. However, I've mentioned previously that I don't want to focus too heavily on the illustration on these projects and where possible avoid it and use photography instead. So I saved those photos into a separate folder. I recommend everyone does this. Whilst browsing sites such as Behance and Pinterest just save everything you like, you may not use it for your current project, but you end up creating a library. So I get to work designing, I had always envisioned from the start that text was going to feature very heavily in my POS displays and the imagery was going to be second to the text. As you can see in all of these design the text is the main part to the POS, fi...

Self-critiquing is something that I need to improve on, it was only an issue once it was raised in this part of the course. Basically, I often will think I've finished a certain project and have it critiqued by either my dad or in this case my tutor. Deep down I know that there are faults with it but for some reason, these faults only truly come to light when someone else gives their critique. It's having that new perspective on work, you've been sat in front of that project for what could be hours, you then show it to someone new and they spot all the faults that you have been oblivious to, for me I think I spend too much time on one project, it often becomes a monotonous chore, as a budding designer I want to have fun with design, not get bored. I think that's where the main source of the problem arises. Granted I don't have the longest attention span however when I get bored of designing and it starts to become something I feel like I need to complete rather than...